Are Free Trials Really Free?

People simply love the word “FREE”. They are happy and willing to use anything that is given to them for free. So our marketers and ad agencies play really well with this word. In our everyday lives, we have come across different variations for free like:

  • Free trials
  • Buy One Get One Free
  • Risk-Free
  • Free and clear.

However, despite the various versions of free, it remains an incredibly powerful word, and its influence over us as consumers is Read More