Notification: Its impact during a natural calamity

As active smartphone users, we are fully aware of what notifications are. While designing products, somewhere in our mind we always keep the ‘notification’ module as part of a template in anything we work with. In an article by Stephen Conn, he wrote: “Notifications used in any app would probably distract you no matter what … Continue reading Notification: Its impact during a natural calamity

Usability Aesthetics & Branding Guidelines

Reading Time: 4 mins approx. Aesthetic UI Design is one of the key aspects while talking about usability which gives the visual experience to the user. Branding Guideline is one of the prerequisites that a UI Designer needs before starting a new UI design. It is a document created by the designer who designed the … Continue reading Usability Aesthetics & Branding Guidelines

Formulating an Optimum UX Content Strategy

Reading Time: 5 mins approx. This article was first posted on Lollypop Design studio The content strategy has been a key pillar of the overall marketing strategy in most notable organizations. However, in recent times, the UX content strategy is making its presence felt more than ever. What’s the difference, one might ask. Well, just … Continue reading Formulating an Optimum UX Content Strategy