Usability Aesthetics & Branding Guidelines

Reading Time: 4 mins approx. Aesthetic UI Design is one of the key aspects while talking about usability which gives the visual experience to the user. Branding Guideline is one of the prerequisites that a UI Designer needs before starting a new UI design. It is a document created by the designer who designed the … Continue reading Usability Aesthetics & Branding Guidelines

Formulating an Optimum UX Content Strategy

Reading Time: 5 mins approx. This article was first posted on Lollypop Design studio The content strategy has been a key pillar of the overall marketing strategy in most notable organizations. However, in recent times, the UX content strategy is making its presence felt more than ever. What’s the difference, one might ask. Well, just … Continue reading Formulating an Optimum UX Content Strategy

User Research: Fitness app vs Gym

Reading Time: 2 mins approx. Every UX Designer must have hands-on experience in ‘User Research’ to do justice to his/her work and that’s the dream that all of us here at UXShots decided to tackle a couple of months ago. Our research objective was to try and answer this question, “Can fitness apps replace gyms? … Continue reading User Research: Fitness app vs Gym