A person’s gender expression and/or gender identity may or may not be the same as their gender assigned at birth. […]
Halo Effect
Human beings are visual creatures who are inherently judgemental in nature. We size each other up quite quickly. According to […]
![UX Writing [Video]](https://uxshots.files.wordpress.com/2020/07/ux-writing.jpg?w=1200)
UX Writing [Video]
Visual Hierarchy
With emerging technologies and changes in the user interface, the strength for visual design continues to grow. However, the way […]
Gamification & Dual Loop
Microconversions
In e-commerce UX, buying a product is the big move, the macro-conversion, but how do users decide to buy products […]
Dark Patterns – Video
A short video explaining what dark patterns are and how to spot them.
The Advent of Confusing Icons
Icons: the metaphorical stand of affordance. The usage of an icon spans from functionality to brand image of service on […]
Information Architecture
Here’s a quick introduction to the basics of Information Architecture (IA).
Dark Patterns: The darkness in UX
Are you someone who buys things online very often? Have you ever felt the pressure of minimum stock available for […]
